Launch of family friendly museum award 2016

Jewry wall

The 2016 Family Friendly Museum Award is launched, giving you and your visitors the chance to say why your museum, gallery, heritage site, science centre or historic home gives the warmest welcome to families. The Award is the biggest museum award in the country – and the only one where families pick the winner.

Nominations can be made by anyone – front of house, marketing, the director, volunteers, curators, café workers. You can even invite your visitors to nominate you. It doesn’t matter whether you’re a giant National museum or a tiny two-room local gallery. You can be volunteer-run or boast a team of curators. You can be best known for your outstanding collection of French 19th century porcelain or be alive with high-tech interactives (or both!). What matters most is that you go that extra mile to provide an excellent family friendly experience.

Give us as much detail as possible about your museum. What is so special about your offer to families? What do you do that really stands out? Tell us lots – we love to hear about all your efforts and achievements. Take a look at the Kids in Museums Manifesto. How does your museum match up to the Manifesto’s 20 points on how to make a museum family friendly? Use the Award as an opportunity for a family friendly audit, using the Kids in Museums Manifesto as a guide. Consult your visitors and include their feedback in your nomination.

How to send in a nomination: 
Email: and tell us why you think your museum should win. If you are sending large documents, please send as hard copy to address below, not as attachments.

Post: Family Friendly Museum Award
Kids in Museums
CAN Mezzanine
7 – 14 Great Dover Street
London SE1 4YR

Deadline for nominations noon 11 July 2016

Tweet that you’ve put in a nomination on Twitter mentioning @kidsinmuseums #FFMA16
Find out more about the Award click here

The Family Friendly Museum Award is kindly supported by Philip Mould & Company and the Association of Leading Visitor Attractions .

Want a free Quentin Blake poster to let your visitors know about your Award ambitions?

Our Quentin Blake illustrated Family Friendly Museum Award posters are free. Just email to get your free copy.

What happens next?

A group of volunteers sift through all the hundreds of nominations and whittles them down to a shortlist. The shortlist will be announced on 19 July 2016.

Over the summer, the shortlisted museums are road-tested anonymously by families, using the Kids in Museums Manifesto as a guide to their family friendliness.

Terms and Conditions on Kids in Museums website