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Partner Update November 2016

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View the latest news from the Leicester & Leicestershire tourism industry.

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Finalists get ready for Tourism Awards

Tourism Awards tropy


There are trophies to be won as tourism businesses compete in the finals of the annual Leicester and Leicestershire Tourism Awards at a gala ceremony to be held at Athena in Leicester on 30 November 2016.

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East Midlands achieves record inbound visitor numbers 

East Midlands Airport Entrance


Leicester, Leicestershire and their East Midlands neighbours are proving to be a tourism hotspot as new national figures reveal a record-breaking quarter for inbound visits to the region.

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New role in tourism delivery

Chas Bishop


Following the city and county councils' review into tourism delivery, a new organisation will be set up to guide Leicester and Leicestershire’s tourism and place marketing strategy. Leicester Shire Promotions will continue to deliver tactical marketing campaigns including leisure breaks, events and conferences and support for town centres.

Chas Bishop, chairman of Leicester Shire Promotions, said: "The company is proud of its success in driving visitor numbers to the city and county over many years. It looks forward to life as an independent company that will continue to grow visitor numbers through its proven short breaks campaigns, business tourism activity and                                                       other key services that it is able to offer.”

Latest major conference to be hosted



Leicester Shire Promotions has announced the latest major conference to be hosted in the city. The four-day international Conference on Communication and Environment (COCE) will be held in Leicester from 29 June to 2 July 2017.

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