PROMOTING LEICESTER TO FIVE MILLION RAIL PASSENGERS PER YEAR
Leicester is the only station in the country to have these double-sided display panels available. New signs have been installed until 2017 featuring Curve, Dave’s Leicester Comedy Festival, De Montfort University, Highcross Leicester, King Richard III Visitor Centre, University of Leicester and Visit Leicester.
Martin Peters, Chief Executive of Leicester Shire Promotions added: “The station is the first welcome point for a significant number of visitors to the city and county. As a consequence, the trackside signage is a unique opportunity to promote some of the highlights that the city has to offer for UK rail passengers, be they business people, residents, students, shoppers or visitors.”
* based on estimates of entries/exits between 1 April 2013 and 31 March 2014, taken from ‘Estimates of station usage’ by the Office of Rail Regulation.